TV as We Know it is Broken
Apple has been rumored to be working on an "iTV" for a while now, and Steve Jobs told his biographer that he would love to create a simple smart TV that seamlessly integrates with iCloud and more. Tim Cook wouldn't say much about the rumor, but what he did say spoke volumes.
From NBC: “When I go into my living room and turn on the TV, I feel like I have gone backwards in time by 20 to 30 years. It’s an area of intense interest. I can’t say more than that.”