"In the upcoming PC world, with fewer ways of differentiating HP’s products from our competitors, we became number one," HP’s European chief Eric Cador said in Cannes in 2011. “In the tablet world, we’re going to become better than number one. We call it number one plus.”
It’s been nearly two years since HP launched its TouchPad tablet -- and killed it after 57 days -- and the company is nowhere near the number one spot. Apple's iPad still sits at the top of the slate industry owning 39.6 percent of the market share. In IDC’s most recent statistics, HP didn’t even achieve an honorable mention but instead was grouped into the “Other” category.
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