Windows 8 Touch Device Prices Will Drop to $200, Says Intel CEO

Prices for touch-enabled Windows 8 devices are expected to plummet all the way down to $200, Intel executives have said. During its first quarter conference call, the chipmaker said future Windows 8 gadgets, including tablets and laptops, will be priced competitively low. This would put Microsoft-powered devices more on a par with $199 Android devices. 

These new Windows 8 devices will be based on Intel’s forthcoming quad-core chip, known as Bay Trail, the company also said. Earlier this month at its annual conference in Beijing, an Intel executive in China claimed that Bay Trail will be “the most powerful Atom processor to date,” boasting all-day battery life with weeks of standby.

“If you look at touch-enabled Intel-based notebooks that are ultrathin using [Bay Trail] processors, those prices are going to be down as low as $200,” Intel CEO Paul Otellini said.

On the Android tablets side of things, Google’s ASUS-made Nexus 7 starts at $199 and features a 7-inch screen and a Nvidia Tegra 3 processor. However, Intel didn’t specify what screen size its new Bay Trail-powered products would feature.

The announcement of this drastic price drop comes just after the IDC cited Windows 8 as a reason for the worst plummet in PC sales in nearly two decades. Microsoft also seems to be questioning some elements of Windows 8’s “Modern UI,” as the rumored 8.1 update may offer an option to bypass the tiled Start screen.

Lisa Eadicicco
Lisa Eadicicco
Lisa has been reporting on all things mobile for since early 2013. When she’s not reviewing gadgets, she’s usually browsing patent databases or interviewing experts to track down the hottest tech trends before they even happen. Lisa holds a B.A. in Journalism from SUNY Purchase and has contributed to The International Business Times, The New York Daily News and Guitar World Magazine.
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  1. Joe Viktor Says:

    I believe this windows 8 will rule.
    Android known for its “data & contact stealing” FREE APP which means ANDROID NOT SAFE! and worse of it there is no one in market play which test those app. They work as per report.
    Blackberry, they said it safe but please look for Pinterest app on it’s blackbeery world. You’ll find there is someone put app and taking dollars from it (not even a penny) ONLY FOR OPENING A LINK ON BROWSER!!! and no control from Blackberry Engineer!!!

    Right now only Microsoft care your data but why they didn’t make 2way authentication. Did everyone know about firesheep, the app to mask hacker on your login session?

    THE INTERNET used to be a trusted system of network but TODAY it’s a field of cyberwar! Get 2way authentication, never connect to website with http only, always https!!

    do you mind if your facebook , someday.., put status on it’s wall “OSAMA RULE ..9/11 IS A MUST”. Oh wouldn’t want it, you wouldn’t want your friends said that you’re a racist aren’t. Neither do I. $200 differences will not erase your history from internet. INTERNET never forget!!!! do you want to pay $5000 to hacker to clean your name from all database on internet??? BETTER $500 than $5000..or you will be know as “child5ex fans club member” .. oh no.,,?>

  2. CraigO Says:

    I’ll believe it when I see it. One reason the W8 sales suck is because their tablets are WAY too expensive.

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