One in ten online shoppers owns netbook (and a bunch of them own Aspire Ones)

Acer Aspire, Number released its first Consumer Behavior Report of the year, this one focusing on netbook and solid state drive trends and forecasts. Data collected from sales and a survey conducted in the first two weeks of January mirror what we’ve been hearing from other sources about netbooks: they’re popular, the popularity is driven by innovation and price, it’s only going to get better from here. Of the top 25 laptops on, 48% are netbooks.  The most popular of them all?  The Acer Aspire One.  (It actually shows up several times on the list under slightly different configurations.)  The rest of the list is no surprise — the HP Mini 1000, Samsung NC10, and Lenovo S10 make a good showing.  Only one Eee PC is on the list, though: the 900HA, way at the bottom.  Though if the Acer Aspire hadn’t taken up so many spots, ASUS might have made a better showing. We were also surprised to see the MSI Wind U100, a favorite of ours, is way down at number 25. The report takes several opportunities to emphasize that netbooks are mostly companion computers — a refrain we often hear — and cite that 91% of netbook owners have a laptop (presumably their primary one) and 87% also own a desktop.  “Most netbook owners have all three form factors most likely because each serves a distinct purpose,” the report states.  That sounds about right to me. Another interesting aspect of the report is that many consumers are aware of and desire solid state drives but are waiting for the price to go down and the gigabytes to go up. That sounds about right, too. Source

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  1. Jez - Samsung NC10 Community Says:

    Interesting to see the Aspire One up there as most popular, is that because the Samsung NC10 was released late in the day, the Aspire One is marketed more effectively or because people genuinly prefer it to the Sammy? Most reviews have placed the NC10 on top.

    Anyway, it’s good to see the genre doing well as I have enjoyed using mine massively and it is no suprise to me that these things are turning out to be more mainstream than some commentators expected.

  2. K. T. Bradford Says:

    I think you’re right that, due to its late 2008 release, the Samsung hasn’t sold more. I think that the Acer is a great netbook and certainly the first one I encountered with a nearly perfect keyboard — I’m sure that had a lot to do with its popularity.

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