Groupon Guide: How to Save Money With New Deals Every Day

Talk about a phenomenon. Groupon launched in November 2008 and in less than two years became a juggernaut in the world of collective buying. After rebuffing a buyout offer from Google in 2010, the company accelerated its plans for an initial public offering, which may come as soon as this summer. As of January, the company valued itself at $15 billion and employed more than 4,500 people worldwide. That’s a lot of growth in just two years.

The secret behind the company’s growth is simple: Groupon offers deep discounts every day on everything from theatre tickets and food to relaxing spa treatments. Consumers still in the grip of hard financial times scoop the deals up in droves. In fact, when Groupon launched its first national deal with Gap over the summer ($50 worth of apparel for $25), 441,000 Groupons were sold in a day. The benefit for merchants is an influx of customers that may translate into repeat business.

If you haven’t jumped on the Groupon bandwagon yet, here’s what you need to know to get started.

Groupon Guide

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  1. Nora Says:

    Groupon is certainly a great way to save money on all different kinds of products and services, and it is also very easy to figure out how to use. You can save a lot by using Groupon.

    A great site to use to find sales and deals in your area is They’ll email you daily with a list of the best buys in your area and online, ensuring you won’t miss out!

  2. mike Says:

    Hi K. T. Bradford, it feels great to be here. Wonderful post.. I must say. My wife loves Groupon as most of her friends. She has used it several times including not just in our city, but several cities where we will be in the next few months, they have great discounts. Thanks for the tips!

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