Best Mobile Startups 2012

WIMM Brings Android to Your Wrist

Smartphones and tablets are no longer the only devices that give you the goodness of Android on the go. The WIMM One from Los Altos-based WIMM Labs is a watch running a customized version of Google’s OS that’s optimized for a 160 x 160-pixel screen. With a 3D carousel-style menu, the WIMM One provides access to apps such as weather, a newsreader and a calendar. The watch is Wi-Fi- and Bluetooth-capable, and while it’s decidedly too small for content input, it’s ideal for getting at-a-glance info and running third-party apps.

The WIMM One Developer Preview is currently available for $199. The startup says that more than 3,300 developers have signed up for its program to develop apps for the watch. The Micro App Store had just launched—with 25 apps as of press time.

[Read: WIMM One Watch App Store: Install Software on Your Wrist]

Why the Competition Should Care

WIMM Labs sees many applications for its wearable Android design. In addition to acting as a standalone gadget, the WIMM One can be used as a companion to Android smartphones for delivering notifications.


Watches are hardly a necessity in this day and age, considering that smartphones with a clock, email access and thousands of apps are in our pockets at all times. The WIMM One makes connectivity as easy as a glance at your wrist, but you’re sacrificing screen size and app selection, not to mention 4G—or even 3G—speeds. The success of WIMM Labs’ developer program will be quite indicative of the watch’s chances for widespread adoption; the more compelling apps and additional features the company can add, the more likely consumers will be to wear an Android-powered timepiece.

Founded: 2009
Funding: Undisclosed
Employees: 30
Headquarters: Los Altos, Calif.


Best Mobile Startups 2012

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  1. Owen Says:

    This product needs to hurry up with production! I have much many plans for such an awesome device! :D

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