Apple’s iOS 6 Maps Mea Culpa: “We’re Just Getting Started”

Apple has found itself in quite the kerfuffle over the new Maps app that was released yesterday as part of iOS 6 for the iPhone 5. Unlike the previous Maps application, which was powered by Google, the new Apple Maps is full of errors and glitches, and lacks features such as public transportation information. Unlike owners of the iPhone 4 and 4S, who can opt-out of the iOS 6 upgrade and thus avoid the new Maps app, those who pre-ordered the iPhone 5 will have no choice but to use the new Maps application, warts and all.

Early iOS 6 users have encountered all sorts of issues with the new Maps app, from local searches that return the wrong city to outdated landmarks to cities with missing roads. There’s also plenty of warped-looking buildings and bridges in 3D mode. In fact, a Tumblr has sprung up called The Amazing iOS 6 Maps that highlights some of the most humorous and embarrassing errors.

Apple is choosing to focus on the positive aspects of the new Maps application, citing features such as its Flyover 3D mapping, turn-by-turn navigation and Siri integration. “We launched this new map service knowing it is a major initiative and that we are just getting started with it,” said Trudy Miller, an Apple spokeswoman, to AllThingsD. “Maps is a cloud-based solution and the more people use it, the better it will get.”

The new Maps application draws its data from two main companies: TomTom and Waze. While both companies are established players in the mapping and GPS industry, this new app from Apple proves the closest competitors are still a ways being Google. TomTom has defended their mapping data, citing numerous companies that┬álicense┬áthe company’s data and claiming that the application of this data is out of their hands.

Google launched Google Maps in 2005 and has spent the past seven years collecting usage data and improving their product. Apple, on the other hand, just entered the mapping game yesterday. There is no doubt that Apple will improve their product in the days to come, but iPhone 5 owners may have need to adjust their expectations of a flawless Apple experience on their new phones.

Apple may be just getting started, but let’s hope they get there soon.

Dann Berg
Follow Dann Berg on Twitter ,Google+. or at Novice No Longer. Follow LAPTOPMAG on Twitter, Google+ or Facebook.
Dann Berg on
Email* (will not be published)
*Indicates required field
Submit Comments

  1. Ray Says:

    Trash the iDevice and get an Android (Samsung Galaxy S3).

  2. Lewis Blaentine Says:

    I do not really care how Apple is going to improves MAPS in the future. I need to use my device today. There are four essential apps on the device: Phone, email, contacts and maps. What apple has offered has a major glaring flaw … it is not reliable (and initial reputation will be hard to overcome even with time).

    These problems were reported to Apple during the IOS 6 Beta testing yet they chose not to fix (or perhaps could not fix) them for the IOS 6 release. What is really disappointing is that Apple is not allowing unsuspecting user that answer “yes” to the IOS 6 downgrade a path to take their device back to IOS 5 that actually works.

  3. Loraine Says:

    I have a dumb question…would it be possible to go to via your mobile browser and access it that way? I suppose that’s not navigation, but would it be of any use?

    Ray, I am on Android, but it’s the “clunkines” of the files over time that is going to drive me to Apple. Luckily, I am an early adopter in name and not in wallet capacity, so I’ll be switching to the iPhone 4 (probably not even 4S) soon and will have time to wait it out.

All Product Types Accessories Cars Digital Camcorders Digital Cameras eReaders GPS Laptops MP3 & Video Players Projectors Smartphones Software Storage Tablets / MIDs VoIP Wi-Fi
All Subcategories
All Subcategories All-Purpose Budget Business Desktop Replacement Gaming Multimedia Netbook Nettop Rugged Student Tablet PCs Ultraportable
Acer Alienware Apple Archos ASUS Averatec BenQ CTL Corp. Dell Digital Storm eMachines Emtec Everex Fujitsu GammaTech Gateway General Dynamics Getac Gigabyte Hercules HP HTC iBuyPower Intel Lenovo MSI Nokia Nvidia OCZ OLPC OQO Origin Panasonic Sager Samsung Sony Sylvania Systemax TabletKiosk Toshiba Verizon Viewsonic Viliv VooDoo Workhorse PC ZT Systems
Minimum Rating
Any Rating 4.5 Stars 4.0 Stars 3.5 Stars 3.0 Stars
Screen Size
10 11 12 13 14 15 16 17 18 20 4 5 6 7 8 9
1024x576 1024x600 1024x768 1200X800 1280 x 720 1280x1024 1280x768 1280x800 1366x678 1366x768 1440x1050 1440x900 1600x768 1600x900 1680x1050 1680x945 1920x1080 1920x1200 800x400 800x480
Weight Range
10.1 - 12.0 pounds 12.1 - 14.0 pounds 14.1 - 16.0 pounds 2 lbs 2 pounds and under 2+ lbs 2.1 - 4.0 pounds 4.1 - 6.0 pounds 6.1 - 8.0 pounds 8.1 - 10.0 pounds Over 16 pounds Under 2 pounds
more options