Apple Remains King of Smartphone Market as Android Dominates Platform Share

android versus ios 675403Surprising to no one, a recent report issued by analytics firm comScore has confirmed that, while Apple dominates the handset market, Android continues its reign as the most prolific smartphone platform. Using its MobiLens online survey, comScore found that, between June and September 2013, Apple’s share of the smartphone market inched upward from 39.9 percent to 40.6 percent. (Thanks in no small part to the iPhone 5s release.) With Android being the operating system of choice for several handset makers, things are a little more complicated for Google’s platform.

Samsung takes second place in the smartphone race, with 24.9 percent of the market after a 1.2 percent jump from June’s 23.7 percent. HTC maintains its third spot only thanks to a small dip in Motorola’s piece of the pie. The Moto X creator dropped from 7.2 percent share in June to 6.8 percent in September, while HTC suffered a steep 1.4 percent fall from 8.5 percent market share. Trailing the rest is LG, with a steady 6.6 percent.

MORE: Amazon Kindle Fire HDX vs. Google Nexus 7: Which Tablet Is Better?

Google rules the roost on the platform front. Given that Android is available on most non-iPhone smartphones, it’d be more surprising if this weren’t the case. With its OEM-dependent approach, Google is playing the long game with Android, relying more heavily on its Google Play Store revenue cut and other sources of income — like display and search advertising — than Apple is with its App Store.

Speaking of which, Blackberry follows Apple (40.6 percent) in a distant third with 3.8 percent of the market after a fall from 4.4 percent in June. At this rate, Microsoft could take third place come 2014 with 3.3 percent as of September, thanks to a 0.2 percent jump over three months. It will be interesting to see how Google takes advantage of its ubiquity in the handset market in the coming months and years. We’d start with that nasty fragmentation issue.

Source: comScore

AUTHOR BIO
Joe Osborne
Joe Osborne
Joe Osborne joined the Laptopmag.com staff in 2013, focused on improving LAPTOP’s already stellar review coverage and original benchmark tests. With a B.A. in Journalism from Temple University, Joe has covered the games and tech scenes through reviews, hands-on previews, news, interviews and more for outlets like PCMag and AOL’s Games.com.
Joe Osborne on
Twitter Google+
LEAVE A REPLY
Name*
Email* (will not be published)
Website
*Indicates required field
Comments*
Submit Comments

FIND A REVIEW
Laptops
All Product Types Accessories Cars Digital Camcorders Digital Cameras eReaders GPS Laptops MP3 & Video Players Projectors Smartphones Software Storage Tablets / MIDs VoIP Wi-Fi
All Subcategories
All Subcategories All-Purpose Budget Business Desktop Replacement Gaming Multimedia Netbook Nettop Rugged Student Tablet PCs Ultraportable
Brand
Acer Alienware Apple Archos ASUS Averatec BenQ CTL Corp. Dell Digital Storm eMachines Emtec Everex Fujitsu GammaTech Gateway General Dynamics Getac Gigabyte Hercules HP HTC iBuyPower Intel Lenovo MSI Nokia Nvidia OCZ OLPC OQO Origin Panasonic Sager Samsung Sony Sylvania Systemax TabletKiosk Toshiba Verizon Viewsonic Viliv VooDoo Workhorse PC ZT Systems
Minimum Rating
Any Rating 4.5 Stars 4.0 Stars 3.5 Stars 3.0 Stars
Screen Size
10 11 12 13 14 15 16 17 18 20 4 5 6 7 8 9
Resolution
1024x576 1024x600 1024x768 1200X800 1280 x 720 1280x1024 1280x768 1280x800 1366x678 1366x768 1440x1050 1440x900 1600x768 1600x900 1680x1050 1680x945 1920x1080 1920x1200 800x400 800x480
Weight Range
10.1 - 12.0 pounds 12.1 - 14.0 pounds 14.1 - 16.0 pounds 2 lbs 2 pounds and under 2+ lbs 2.1 - 4.0 pounds 4.1 - 6.0 pounds 6.1 - 8.0 pounds 8.1 - 10.0 pounds Over 16 pounds Under 2 pounds
more options
SUBSCRIBE